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Download ebook Fundamental Strategy for Small Businesses

یکشنبه 28 تیر 1394  04:20 ب.ظ

Fundamental Strategy for Small Businesses by William R. Lasher
Fundamental Strategy for Small Businesses
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Author: William R. Lasher
Number of Pages: 288 pages
Published Date: 01 Oct 1999
Publisher: John Wiley and Sons Ltd
Publication Country: Oxford, United Kingdom
Language: English
ISBN: 9780631208389
File size: 29 Mb
Download Link: Fundamental Strategy for Small Businesses
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Strategic Thinking for Smaller Businesses and Divisions effectively packages - for the first time - real-world business strategy for small- to medium-sized firms and divisions within larger companies. The book applies the principles of strategy to smaller businesses with systematic strategic analysis and shows how to bring order to the chaos of a small company. In offering guidance on developing and implementing a workable business plan, the book demonstrates how to maximize performance in the long run. Entrepreneurs and executives - as well as undergraduates and MBAs in Entrepreneurship and Small Business Management courses - will benefit from the author's clear, direct explanations of strategic thinking. Theory coupled with applications provides a thorough, step-by-step grounding in the practical aspects of strategic management.

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